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The day I gave up on the saintly NGO
6 min read · April 2026A founder essay · 01 The day I gave up on the saintly NGOand started one in my own image. Why wonarth had to invert the pitch. In late 2024 I almost joined the board of an Indian environmental NGO that I will not name. They were good people. They…
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Why I refuse to put a tree-counter on the homepage
6 min read · April 2026A founder essay · 03 Why I refuse to put a tree-counteron the homepage. A short philosophical case against vanity metrics in environmental restoration. Almost every Indian environmental NGO website I have ever seen has a giant counter on it. The number changes by the second. It says things like…